To obtain a copy of these reports, please contact Marina Colton: Marina.Colton@transat.com
Turkey Travel Market Overview
- Turkey, with its prime location at the crossroads of Europe and Asia, is a popular travel destination. Income from tourism already accounts for a sizable chunk of the country’s GDP, but the government has ambitious plans for the industry’s future. Initiatives in both the public and private sectors will provide fertile soil for travel market growth over the next decade.
Global Online Travel Overview, Third Edition
- While online travel transactions were once completely dominated by the more mature U.S. and European markets, today travelers all across the globe routinely book their trips online. PhoCusWright’s Global Online Travel Overview, Third Edition, explores the total and online travel markets for six key geographical regions worldwide: the U.S., Europe, Asia Pacific, Eastern Europe, the Middle East and Latin America.
Global Online Travel Overview, Third Edition, Market Sheet
- Despite the widespread popularity and spread of online travel, there are significant differences in the size and other characteristics of the world’s online travel markets. Here are the hard facts about the global travel market in easy-to-use tables.
European Traveler Technology Survey 2014
- Consumer technology is unleashing massive opportunities for the European travel industry. In particular, mobile devices are remaking the rules of traveler engagement, opening up new ways for travel businesses to stimulate demand and drive bookings. The European Traveler Technology Survey 2014 helps travel companies understand this exciting new intersection of consumer technology and leisure travel in three major travel markets: France, Germany and the U.K. The report examines the devices travelers own, how they use them in relation to travel planning and activity, and the role of social media and sharing among European travelers.